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website advice for ethical businesses

We can provide web design consultancy as calls, half-day development blocks or as deep dive reports. We can help you to:

  • Revise your website’s design and structure to improve customer conversion rates and sales
  • Show up higher on search engines for your intended audience with a conscious content strategy
  • Better understand how your website is being used by studying your analytics data
  • Speed up your website and reduce it’s impact on the environment

how we can help you
improve your website

web design consultancy calls

If you’d like some help making your website perform more effectively for your business you can pick our brains in a consultancy call.

Before our consultation we’ll ask you a few questions about the specific challenges you need help with during the session and we’ll fit in as many as we can.

Consultancy sessions take place over video call and last around an hour. Afterwards you’ll receive a written summary of the key points we discussed for reference.

Ask us about consultancy sessions

website reviews

Get a comprehensive expert written review of your website, including pointers on:

  • Improving its design and usability
  • Making your website faster
  • Removing unneccesary tracking scripts
  • Reducing its environmental impact

Ask us about website reviews

WordPress web development blocks

If you’d like us to make updates directly to your WordPress website these can be booked as development sessions tailored to your specific needs.

WordPress development sessions can include tasks such as:

  • Theme coding and design revisions
  • Page speed optimisation
  • SEO improvements

Ask us about our WordPress development blocks

kind words from excellent people

“Root have been our web development partner for over 5 years and have built several websites for us. All functioning perfectly with great SEO rankings. Paul’s focus on sustainability has allowed us to optimise our website and reduce it’s carbon emissions which is a key part of our ethos as a design company.”

Nathan Partington, npd

“Working with Root on my website made everything easy. Paul really took the time to understand what I needed, had loads of great ideas and explained everything in a way I could understand. Highly recommended.”

Cath Brown, Skilful Conversation

“We have been working with Paul for a number of years now, he is very easy to work with and uses his knowledge to build great websites that drive sales whilst not forgetting about the customer experience and moral/environmental practices.”

Ceri Parkin, Furbellow & Co.

web design consultancy FAQs

What sort of websites do you work with?

We can provide design consultancy and guidance for most types of website and common Content Management Systems.

As WordPress development specialists we can make direct edits to most custom WordPress themes and some third-party commercial themes.

For websites built using DIY platforms such as SquareSpace and Wix we’ll provide you with guidance that you can implement yourself.

What are the benefits of an optimised website?

As well as having a smaller carbon footprint, a well optimised website will provide a better experience for your visitors, show up higher on search engines and work better on mobile phones.

If you’d like to try optimising your website yourself you can find plenty of tips over on the Root blog.

Learn more in our article How do i make my website more eco-friendly?

How do you test the environmental impact of a website?

When performing page speed optimisation testing we use a range of software to identify opportunities for improvement including Google Lighthouse, Digital Beacon, Ecograder as well as good old browser developer tools.

Learn more in our article Tools for calculating your websites CO2 emissions

Beautiful websites with
deep-rooted values

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