rooted in nature
Root is an eco-friendly web design agency in Manchester UK, founded on the belief that websites can – and should – be a force for good.
By being thoughtful about web design, we’re committed to building beautiful and functional low-carbon websites that are better for businesses and kinder to the planet.
Whether you’d like to grow your business with a new website or improve your existing one, we’ll help you establish strong roots!
simple, sustainable web design
for ethical businesses
Featured web design projects
Furbellow & Co.
Our ecommerce website for the gentlemen’s store and barbershop Furbellow & Co has seen a year on year increase in visitors and sales whilst keeping it’s impact on the environment low.
- 95 Google Pagespeed performance score
- 100 Google Lighthouse SEO score
- 0.2 grams CO2 per page load
Firefly Educational Psychology
Our typography based website design for Manchester’s Firefly Educational Psychology loads incredibly quick and has a minimal carbon output.
- 98 Ecograder score
- 100 Google Lighthouse Accessibility score
- 0.1 grams CO2 per page load
kind words from excellent people
In this article we hope to raise awareness about sustainable web design and the impact our websites have on the environment. We’ll also explain how businesses can reduce their digital carbon emissions and take a more eco-friendly approach to operating online.
We look at the ethical and environmental impact of website tracking technologies and ask whether we can still make insights-based decisions without harvesting personal data.
We share our experiences optimising our website for the Ecosia search engine, and offer some tips to help you get started with your own website.